Privacy Policy

The Swimming Swan, LLC — operating as Swan Aquatics, Swan CPR, Lifeguard for Hire, Gilroy Swim, Delano Swim, and Murrieta Swimming (collectively, “Swan,” “we,” “us,” or “our”).
Effective date: June 27, 2026 · Last updated: June 27, 2026

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our websites, request a proposal or quote, book services, enroll in courses, apply for employment, or otherwise interact with us, including through email and text messaging.

1. Information We Collect

We collect information you provide directly to us, including:

• Contact information — name, email address, phone number, mailing or service address.
• Service details — information about the facility, event, training, or services you request.
• Account information — login credentials and profile details for portals you use.
• Payment information — processed securely through third-party processors; we do not store full card numbers.
• Employment information — for job applicants, the information you submit through our careers pages.

We also automatically collect limited technical information when you use our websites, such as IP address, browser type, device information, and pages viewed, through cookies and similar technologies.

2. How We Use Your Information

• Provide, operate, and improve our services;
• Respond to inquiries, proposals, quotes, and bookings;
• Send service-related communications, including scheduling, dispatch, confirmations, and reminders by email and, where you have consented, by text message;
• Process payments and maintain records;
• Evaluate employment applications;
• Comply with legal, tax, insurance, and contractual obligations; and
• Protect the safety and security of our staff, clients, and the public.

3. SMS / Text Messaging Program and Consent

When you provide your mobile number and opt in, Swan may send you text (SMS/MMS) messages related to our services, such as service and dispatch notifications, booking and quote confirmations, scheduling and appointment reminders, course and certification updates, and customer-service replies.

• Consent: We send text messages only to individuals who have opted in by providing their mobile number through one of our forms, by checking an opt-in box, or by texting us first. Consent to receive text messages is not a condition of purchasing any goods or services.
• Message frequency: Message frequency varies based on your interactions with us.
• Rates: Message and data rates may apply, depending on your mobile carrier and plan.
• Opt-out: You can opt out at any time by replying STOP to any message. After you send STOP, we will send one confirmation message and will not send further texts unless you opt in again.
• Help: For help, reply HELP or contact us at info@swanaquatics.com or 1-844-THE-SWAN (1-844-843-7926).
• Carriers: Mobile carriers are not liable for delayed or undelivered messages.

No mobile information will be sold or shared with any third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are not shared with any third parties under any circumstances. Information may be shared only with the service providers strictly necessary to deliver the messaging service (for example, our messaging platform), and only for that purpose.

4. How We Share Information

We do not sell your personal information. We may share information only as follows:

• Service providers — vendors who perform services on our behalf (payment processing, messaging delivery, scheduling, hosting, analytics), bound by confidentiality and permitted to use the information only to provide services to us.
• Clients and facilities — limited information necessary to staff and operate a contracted facility or event.
• Legal and safety — where required by law, regulation, legal process, or to protect the rights, property, or safety of Swan, our staff, clients, or the public.
• Business transfers — in connection with a merger, acquisition, or sale of assets, subject to this Policy.

As stated in Section 3, text-messaging opt-in data and consent are never shared with third parties.

5. Cookies and Analytics

Our websites use cookies and similar technologies to operate the site, remember preferences, and understand usage. You can control cookies through your browser settings.

6. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information for as long as necessary to provide our services and to comply with legal, tax, insurance, and contractual obligations.

8. Your Rights and Choices

Depending on where you live, you may have rights to access, correct, delete, or restrict the use of your personal information. California residents have rights under the CCPA/CPRA. We do not sell or share personal information as those terms are defined under applicable law. To exercise any rights, contact us using the details below.

9. Children’s Privacy

Our services are directed to adults and organizations. While we provide aquatic programs and training that involve minors, we collect information about minors only from a parent, guardian, or authorized adult, and we do not knowingly collect personal information directly from children under 13 online without appropriate consent.

10. Third-Party Links

Our websites may link to third-party sites we do not control. This Policy does not apply to those sites.

11. Changes to This Policy

We may update this Privacy Policy from time to time and will post the updated version with a revised “Last updated” date.

12. Contact Us

The Swimming Swan, LLC
Email: info@swanaquatics.com
Phone: 1-844-THE-SWAN (1-844-843-7926)